Business Strategy and Change

Course LM-023

Business Strategy and Change

Organizations must continuously adapt to market shifts, competitive pressures, technological disruption, and changing cu... The outline covers Foundations of Business Strategy, Strategy Execution and Performance Measurem...

Classroom

16 sessions
1 - 5 June 2026 Kuala lumpur €1,575 Register
8 - 12 June 2026 Amsterdam €2,940 Register
6 - 10 July 2026 Kuala lumpur €1,575 Register
20 - 24 July 2026 Amsterdam €2,975 Register
10 - 14 August 2026 Barcelona €2,975 Register
7 - 11 September 2026 London €2,695 Register
14 - 18 September 2026 Barcelona €2,975 Register
5 - 9 October 2026 Istanbul €2,695 Register
12 - 16 October 2026 Amsterdam €2,940 Register
9 - 13 November 2026 Istanbul €2,240 Register
16 - 20 November 2026 Paris €3,080 Register
7 - 11 December 2026 Barcelona €2,940 Register
14 - 18 December 2026 Munich €2,975 Register
21 - 25 December 2026 Kuala lumpur €1,575 Register
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Online / Live

16 sessions
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Introduction

Course overview

Why Attend
Organizations must continuously adapt to market shifts, competitive pressures, technological disruption, and changing customer expectations. Success depends on building strong strategies and managing change effectively. This course provides participants with practical tools to develop business strategies, translate plans into action, lead transformation initiatives, manage resistance, and evaluate results in dynamic environments.

Course Methodology
This course uses an interactive and practical approach through presentations, case studies, workshops, group discussions, strategy exercises, change simulations, and real workplace examples.

Course Objectives

  • Understand modern business strategy concepts and frameworks
  • Apply strategic analysis tools to evaluate markets and organizations
  • Translate strategy into execution plans with measurable outcomes
  • Use proven change management models effectively
  • Manage resistance and improve stakeholder buy-in
  • Strengthen leadership skills during transformation
  • Measure strategic and change performance
  • Use data and digital tools for better decision-making

Target Audience

  • Managers and Executives
  • Strategy Professionals
  • Project Managers
  • Change Management Leaders
  • Department Heads
  • Business Owners
  • Anyone responsible for planning and transformation initiatives

Target Competencies

  • Strategic Thinking
  • Change Management
  • Performance Management
  • Leadership Skills
  • Decision-Making
  • Stakeholder Management
  • Business Analysis
  • Transformation Management

What you will achieve

Learning objectives

  • Understand modern business strategy concepts and frameworks
  • Apply strategic analysis tools to evaluate markets and organizations
  • Translate strategy into execution plans with measurable outcomes
  • Use proven change management models effectively
  • Manage resistance and improve stakeholder buy-in
  • Strengthen leadership skills during transformation
  • Measure strategic and change performance
  • Use data and digital tools for better decision-making

Who should attend

Target audience

  • Managers and Executives
  • Strategy Professionals
  • Project Managers
  • Change Management Leaders
  • Department Heads
  • Business Owners
  • Anyone responsible for planning and transformation initiatives
  • Target Competencies

Methodology

Learning approach

  • This course uses an interactive and practical approach through presentations, case studies, workshops, group discussions, strategy exercises, change simulations, and real workplace examples.

Course content

Five focused days of learning and application

Day 1

Foundations of Business Strategy

  • Core concepts and importance of business strategy
  • Strategic thinking in competitive environments
  • Analysing internal and external business conditions
  • Using SWOT and PESTEL frameworks
  • Scenario planning for uncertainty and market shifts
  • Competitive positioning and strategic choices
  • Creating an organizational strategic overview
  • Exercise: Build a preliminary strategic map

Day 2

Strategy Execution and Performance Measurement

  • Converting strategy into operational action plans
  • Common barriers to successful execution
  • Performance systems for monitoring progress
  • Goal-setting methods to align strategy and outcomes
  • Strategic portfolio management and prioritisation
  • Aligning resources with strategic capabilities
  • Exercise: Create an execution plan using KPIs and OKRs

Day 3

Foundations of Change Management

  • Nature of organizational change in evolving markets
  • Overview of Kotter, ADKAR, and McKinsey 7-S models
  • Leadership responsibilities during transformation
  • Emotional intelligence in managing change
  • Assessing organizational culture readiness
  • Selecting the right change framework for the situation
  • Exercise: Conduct a change readiness assessment

Day 4

Managing Resistance and Navigating Change

  • Sources of resistance during change initiatives
  • Techniques to reduce resistance and gain commitment
  • Communication and engagement during transitions
  • Managing politics and power dynamics in change programs
  • Understanding employee experience through change stages
  • Supporting stakeholders during complex transitions
  • Exercise: Design a change communication plan

Day 5

Evaluating Change and Strategic Decision Making

  • Measuring results of change initiatives
  • Decision-making frameworks for strategic choices
  • Ethical issues in transformation environments
  • Measuring ROI of change initiatives
  • Digital transformation and AI impacts on strategy
  • Using analytics in strategic decisions
  • Case study: Lessons from digital transformation successes and failures
  • Key takeaways and course review

FAQ

Frequently asked questions

What does Business Strategy and Change (LM-023) cover?

This course covers Leadership and Management through a structured five-day outline focused on practical application, discussion, and implementation planning.

When is the next available session?

The next scheduled session starts on 1 - 5 June 2026, with additional classroom dates and mirrored Online / Live options listed in the course schedules section.

Who should attend this course?

Managers and Executives, Strategy Professionals, Project Managers

How can I register for a session?

Use any Register button next to the available course dates to open the participant registration page and submit your booking request for the selected session.

Is this course available online as well as classroom-based?

Yes. The course detail page includes both classroom sessions and Online / Live sessions, with online options aligned to the same course dates for easier planning.

Where are classroom sessions delivered?

Current classroom venues include Kuala lumpur, Amsterdam, London, Barcelona, Istanbul, Paris, Munich.

Still Have Questions?

Contact the academy team for course details, delivery options, and delegate guidance.

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